Core business strategy: I'm CEO and I want to sell my products, so I pay a celebrity to wear my power balance australia bracelet or eat my yogurt, and immediately people say "if a champion is used, then obviously it 's is.
Well no! The champion will be ready to play because he is paid for it.
Enjoy the gullibility of naive people to sell their amulets bring love, luck talismans meant, or "drug" meant to rejuvenate, it has been practiced for millennia.
We remember for example the case of the power balance wristband, led by TV presenter Daniele Gilbert, why there have been convictions for fraud and false advertising.
Or more recently, Danone, which has been ordered to withdraw its pseudo-medical claims for Actimel.Just because a company uses this kind of process instead of going through a rigorous scientific procedure shows that it is a scam.
If they had any integrity, they would submit their products to testing and independent scientific publications, which might eventually prove effective. Provided that there is one!
